About Us

Hilary Kaye Associates, Inc. (HKA), in business for more than two decades, is best known for two key characteristics: providing personalized service and achieving results.

HKA specializes in working with emerging growth companies through mid-market companies. We work with both public and privately held for companies. The agency has a reputation for generating invaluable, top-tier media exposure for its clients, regardless of size or years in business. It is the HKA philosophy that smaller or newer companies should not necessarily settle for only local publicity or industry press.

Strategic planning and positioning are the crucial steps needed to develop truly customized, successful marketing strategies. We carefully evaluate the marketing needs of each client prior to deciding upon any strategy. Each client situation is unique and, therefore, so are the programs we develop and implement.

HKA allows clients to select the program or project that best suits their needs. Most public relations activities are provided as campaigns, usually beginning with a six-month time frame. While many of HKA's campaigns focus exclusively on public relations, some clients request an integrated campaign in which advertising or other marketing strategy is attached to the PR core. Some clients hire HKA for projects, ranging from development of the corporate identity (logo) to creation of corporate brochures or Web sites.

HKA serves a variety of industries and has done so for two decades. The purposefully eclectic client list enables the agency to maintain a fresh outlook with creative ideas for all clients - a "cross-pollination" approach that works extremely well. Financial and professional services, consumer products, medical and healthcare, non-profit, emerging technologies, travel, business-to-business - just a few of the many sectors we have served well.

HKA relies on seasoned professionals to serve its clients. All staffers are either former journalists, experienced communications professionals, or both. Every account, large or small, is handled by an HKA pro.

The bottom line at HKA is always the same: effectively communicating the competitive strengths of our clients to the audiences they need to reach succeed.