Kevin Twer brings 20+ years of high-impact communications experience to HKA, having led award-winning initiatives for some of the world’s most recognized brands, including Ford Motor Company, Allstate, Mazda, Iams and Suzuki. An accomplished senior-level writer, media strategist, creative collaborator and thought-leader, he has managed communications efforts that have increased sales, consumer awareness, market share and overall industry success.
Kevin’s current responsibilities as the agency’s President are vast. He oversees an array of client-service functions, including strategic counsel, media relations, message development and planning. He also leads HKA’s crisis communications team. Moreover, Kevin helps steer the HKA machine from the inside, applying leadership experience and attributes to critical areas such as business development, organizational management, operations, human resources and training.
A former professional scribe, Kevin is a Dean’s List graduate of California State University, Fullerton, where he earned a bachelor’s degree in Communications with an emphasis in Journalism. He is an avid golfer and served for three years on the board of directors of The First Tee of Orange County, a nonprofit that uses golf as a platform to teach life skills to young people. He also once carried the distinction of being one of the youngest instructors ever certified by the United States Professional Tennis Association.
Q & A with Kevin
Golf industry product/equipment tester
A movie that never gets old
The Godfather I or II (but not III)
Weekends were made for
Watching sports in high-def
On my college dorm wall
Autographed picture of Smokin’ Joe Frazier knocking down Muhammad Ali, though Ali would later claim he slipped
A song I don’t mind getting stuck in my head
Ain’t No Sunshine (Bill Withers)
Give me an extra scoop of
Grilled onions on my Philly cheesesteak
I would be a good game show contestant on
Jeopardy, though I was once a bad contestant on Love Connection
Brands I admire
Atari, Titleist, Hugo Boss, Oakley, PGA Tour, Bandon Dunes
Guilty TV pleasure
MTV’s “Real World” and its spinoffs
I’m a fan of
I’m inspired by
People in sports that battle, persevere and overcome
Favorite HKA core value
Quality. Perfection may never be achieved, but every day presents an opportunity to come a little closer.
What I want to read inside a fortune cookie
In golf, it takes work to play (as a needed reminder)